Display Advertising

    Display AdvertisingDisplay Advertising Drives Huge Traffic

    for NEW & USED vehicles. It’s the killer advertising application that Print Advertising used to be, but even better. Our first-to-market software automatically designs 8 BANNER ADS for EVERY VEHICLE on your lot. This way we can display your ads on any relevant site no matter what size ads they have available. These Display Ads are then placed on the “GCN” (Google Content Network) which includes sites like NYYorkTimes.com, MotorTrend.com, YouTube.com, Automotive.com, Oodle.com, LemonFree.com, and thousands more.

    display advertising logosFirst we create highly targeted Display Ads with IMAGES of YOUR VEHICLES pulled from your DMS, overlay your LOGO, YEAR, MAKE, & MODEL, PRICE (Optional), and a CALL TO ACTION. Then we display them to internet users “WHEN THEY’RE CONSUMING RELEVANT CONTENT” to vehicles you have in inventory.

    Display Advertising Example 1: A consumer is reading an article on NYTimes.com about the new Ford F-150. A display ad of a Ford F-150 you have in inventory is displayed to them, with your Logo, YEAR, Make, Model, Price & a “SALE” graphic. If the ad is “clicked” it brings the consumer directly to the VDP (Vehicle Details Page) for that specific vehicle.Display Advertising Example 2: A consumer is on YouTube.com watching a video of a Used Honda Accord from a competitor. A Display Ad is placed of a “Used Honda Accord” you have in inventory, linking directly to your vehicles detail page.You only get charged…if consumers CLICK AN AD, and go through TO YOUR SITE. Relevant Ads Reduce Your Cost-Per-Click, Saving You Money, & Increasing Your ROI! HustonMotorsCadillac-imgad

    Display Advertising – Reduces Your CPC (cost-per-click)

    HERE’S HOW!
    Google rewards advertisers handsomely for “Relevant Content” with a LOWER CPC (Cost-PerClick). How does this happen? Simple! GOOGLE follows the links from your display ads to the pages they land on, and awards a “Quality Score” based on the RELEVANCY of the content on the landing page.

    EACH of our Display Ads links directly to the VDP (Vehicle Details Page) for that specific vehicle. Therefore the CONTENT is EXTREMELY RELEVANT, and Google gives us a “HIGH QUALITY SCORE”. Dealers are then rewarded with a LOWER CPC(Cost-Per-Click), often times slashing their CPC in half.

    Display Advertising – Gives Dealers A Free Branding Campaign!

    Get Hundreds Of Thousands of Free Impressions On Big Name Sites! Dealers “only pay” when consumers click on their ads, typically at half the Cost-Per-Click they’re used to paying.So what about all those ads that don’t get clicked. Is there any value to them? Of course there is. Remember, EVERY DISPLAY AD we create contains IMAGES of YOUR VEHICLES pulled directly from your DMS, plus YEAR, MAKE, MODEL, PRICE (Optional), a CALL TO ACTION,…AND YOUR LOGO. forbes - display ad
    In other words… People CONSUMING INTERNET CONTENT RELEVANT TO YOUR INVENTORY are often times seeing “Hundreds of Thousands” of impressions with YOUR BRANDING in place at no charge.BAM…FREE BRANDING CAMPAIGN for our clients. performance-reporting

    Display Advertising – The Best Thing Since “Sliced Bread”?

    1. Advertising Your Inventory & Drive Huge Relevant Traffic To Your Site

    Stop over-paying for “Generic” keywords. Advertise your Inventory at a lower CPC to In-Market Car buyers. Then watch as your ROI goes through the roof.

    2. Save Money

    Many dealers cut their Cost-Per-Click in half. Take the money you save and put it to the bottom line, or put it into your ad budget and sell more cars. You Decide.

    3. Low Flat Fee / No Percentage

    We charge a LOW FLAT FEE, and no percentage of your Google budget. PLUS WE DO ALL THE WORK and send you a report at the end of each month.

    In As Little As 2 Days You Can Dramatically Increase Traffic To Your Site With Display Advertising. Contact Us Today