Automotive PPC Tool

Gets Your Inventory on the Google Content Network For Pennies

Car Dealers have been using automotive PPC with Google AdWords and other Search Engines for years, and many think they have a pretty good handle on things.
Unfortunately for many of them – they couldn’t be further from the truth.

Mistake: (Bidding on High Cost – Low Conversion – Keywords)
Many dealers are bidding on the same “general” keywords for their Automotive PPC. Examples include (car dealer orlando, chrysler dealer, used cars houston, used car dealer, etc…),
What many dealers have found out is that these “GENERAL” keywords will cost you $3 to $4 dollars for every click.
Not a great value, especially since consumers entering these “GENERAL” keywords, are typically at the very beginning of their search for a vehicle.
Add that to the fact that consumers are starting the search for their next ride earlier and earlier, often times 6 months to a year from purchase date.
Conclusion. Many dealers are chasing their tails, and wasting small fortunes bidding for the WRONG KEYWORDS.

Automotive PPC Solution: (Bid on “Your Live Inventory” – Keywords)

Want to skyrocket your automotive PPC results? Bid on your Live Inventory. Consumers start entering YEAR, MAKE, & MODEL SEARCH TERMS when they are CLOSE TO PURCHASING. Now – You can not only bid on your LIVE INVENTORY for TRADITIONAL SEARCH on Google.com and other search engines, but…You can also do it on the “Google Content Network.”

Who’s Involved with Automotive PPC?

Well…anybody who’s anybody, that’s who.
- Major Newspapers like the New York Times, and Your Local Paper
- Major Magazines like Forbes, Motor Trend, and many more
- Major Websites like YouTube, My Space, Lemon Free, Oodle, and Automotive.com
- Thousands of Forums, and many many more.

Why are all these big Media Players involved in Automotive PPC? Because they get a piece of the action every time a user clicks a Google Ad.

We Make it Easy:

Here’s where it gets real easy to implement.
WE HAVE A KILLER Automotive PPC Tool that will do all the work for you, For a Low Flat Fee.

Automotive PPC SEARCH: (Text Ads) Google.com
(These are the traditional AdWords your used to seeing on Google.com, BUT they’re based on your LIVE INVENTORY)
Consumers Close to purchasing a vehicle, enter SEARCH TERMS with “Long Tailed” Keywords for (YEAR, MAKE, MODEL, PRICE, etc.)
Example: (2009 Ford F 150 4×4 orlando) It’s a lot more SPECIFIC and DETAILED SEARCH than (used trucks orlando)
We display a CUSTOM TEXT AD for THAT VEHICLE.
If CLICKED – the LINK goes directly to THAT vehicle on YOUR website. (COST: Typically $1.00 to $1.50)
That’s a lot less than $3.00 or $4.00 for an “used trucks orlando” CLICK

Automotive PPC DISPLAY: (Text & Image Ads) Google Content Network
Here is where it gets very exciting. Let’s say you’re a Ford Dealer.
If your local paper writes an article about a Ford Mustang, and if you have a Ford Mustang “IN INVENTORY”, your text or image ad gets DISPLAYED IN THAT ARTICLE.
Plus it doesn’t cost anything unless someone “clicks” and is taken to THAT vehicle on YOUR website.

Automotive PPC is great way to advertise to consumers who are either “In Market” for a vehicle, or are reading content about vehicles you have in Inventory Right Now.
Plus, the IMAGE ADS are a highly effective branding tool for the majority of consumers who don’t “click” on the ad.
And, the best part is – you have total control over your marketing radius, and what inventory gets advertised.

We offer cutting-edge, first-to-market Automotive PPC AdWords services for our dealers, utilizing both text ads and image ads.
The image Automotive PPC ads offered through the Google Content Network get absolutely tremendous results. And, you only pay for clicks.
Plus the CPC (cost per click) is exceptionally low because it’s based on your (LIVE INVENTORY- Usually $1 to $1.50 p/click), NOT (GENERAL KEYWORDS at $3 to $4 p/click), giving you a killer ROI.
You also get hundreds of thousands of impressions showing YOUR LOGO and YOUR INVENTORY.

Our Automotive PPC Software Tool creates these ads for every new and used vehicle you in your inventory.
When customers click, we can direct them to any website. Cobalt, Reynolds, Dealer.com, Izmo Cars, etc…

Check out these high traffic sites on “GCN” we can advertise on for a fraction of a penny:

1) Gmail

As you know, when Gmail users go to their inbox, they see Google ads.
Each time you open a different email, unique ads appear based on the TEXT in the email.

Here is an exciting True Story:
One of our dealers recently sold a car to a woman in Tampa Florida. After the sale, we contacted her to find out
exactly HOW she came to our dealer. She said she filled out a lead form on the dealer website. So…we inquired how she found our dealers website.

THIS IS WHAT SHE SAID:
She was searching online for a late model pre-owned Chrysler Sebring.
She found what she was looking for at another dealer about about 20 miles away, and inquired about the car.
After submitting her lead on the OTHER DEALER WEB SITE, She received an AUTO RESPONDER.
It said; “Thank you for your inquiry on the 2008 Chrysler Sebring…..”
When she opened the email IN HER GMAIL ACCOUNT, …SHE SAW OUR Automotive PPC TEXT AD, CLICKED ON IT, LIKED THE DEAL, SHOWED UP, AND BOUGHT THE CAR.

Automotive PPC Examples

We couldn’t capture “her” Automotive PPC ad because we weren’t there when she opened her email, but it would have looked something like this.

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2) YouTubeYouTube is the 3rd most visited website on the planet after Google.com, and Facebook. Owned by Google – YouTube also displays TEXT and IMAGE ads. Your Automotive PPC ad could appear on Thousands Of Videos. Here is a TEXT AD for an Orlando Dealer that appears ON THE VIDEO:

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3) Motor Trend:Motor Trend is another high traffic automotive website. An article about the Volkswagen Passat gets this Automotive PPC ad displayed by a dealer that happened to have one in inventory.This IMAGE AD has been displayed 3,900 times so far this month, for a cost of just $13.00 in a dealer selected radius of 50 miles.

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4) Car ForumsCar Forums are highly popular with car buyers and enthusiasts. Thousands of forums provide the opportunity for car dealers to utilize Automotive PPC to target buyers literally for pennies.

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5) Automotive.comGets tons of traffic and does very well in the search engines. Another greta opportunity to use Automotive PPC.

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6) Forbes.comA high traffic website for business professionals is Forbes.com This is just another example of where your Automotive PPC ads can appear.

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You can dramatically improve your automotive PPC results for a LOW FLAT FEE. ALL WE NEED – IS YOUR FEED.

Drive Huge Traffic with Automotive PPC.Contact Us Today

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